Thursday, 28 November 2013

Vichy Idéalia Life Serum

Hi lovelies! I wonder, have you ever tried any beauty product - be it skincare, haircare or makeup - and instantly thought "why have I not given this a go sooner?" Well, I know I certainly have! This little gem shoots to the top of my skincare list, and I'm here to tell you exactly why.

After being a huge fan of the Vichy Idéalia collection for a while (you only have to take a peek at my BB cream review to know how I feel about the brand!), I was delighted to be contacted on the off chance that I fancied trying out the Idéalia Life Serum* to which, of course, I said yes!

As a pioneer in the science of anti-ageing, Vichy unveils a new approach in the treatment of skin ageing. I was pretty shocked to find out that 7/10 women recognise that they carry out at least one action that affects their skin quality in a negative way. These factors can be lack of sleep, pollution, stress, an unbalanced diet, lack of sport, hormonal imbalances, UV rays, or Winter's cruel dry weather. Vichy Idéalia Life Serum was created with all of these factors in mind. They accept that a woman's behaviour can affect the quality of the skin, and prematurely age us both physically and hormonally. Scary stuff, huh? Well, fight the signs of ageing with this prestigious glass bottle of pearlescent power!

"Instantly, complexion looks radiant and fresh, with a more even tone. Pores appear tightened and skin texture feels refined. Facial features look rested and skin looks younger and healthier." 

For me, I have to say that stress and lack of sleep are my biggest struggles in life and it definitely shows on my face. Since using the Idéalia Life Serum, I can honestly say that my skin feels so much smoother and brighter. I've also noticed that my cheek redness has reduced, and my drier patches have begun to behave better. I use it morning and evening, after cleansing - and sometimes I pop some moisturiser on afterwards if I'm having a bad skin day - and gone above and beyond the 8 days usage when you start to see results. Its milky-pearl texture makes it seem more like a moisturiser than a serum so it really feels like you're getting your money's worth. The texture is really lightweight, absorbs quickly, and doesn't leave your skin feeling greasy or sticky afterwards. It's also suitable for all skin types, including sensitive, so it really is for the everyday woman. And did I mention that is smells divine? A fresh, slightly floral scent which is a pleasure to apply.

So now I defer to you guys. Do you like using serums? Is this something you would like to try?

Vichy Idéalia Life Serum retails at £29.50 for 30ml, and is available from Boots nationwide.

*PR Sample

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